2021
GUARANÁ ANTARTICA #PRESASNOS80
GUARANÁ ANTARTICA #PRESASNOS80
2021
For the #PresaNos80 campaign by Guaraná Antarctica, I developed VFX, 3D vignettes, and motion graphics. The initiative highlighted the importance of investing in women’s soccer, reviving a classic Guaraná label for a special edition whose proceeds supported the Meninas em Campo NGO.
Produced by SOKO, the campaign featured Meninas em Campo players in an ’80s-inspired audiovisual piece, amplifying visibility for the movement. Guaraná Antarctica’s commitment to women’s soccer was recognized with a Cannes Gold Lion.
For the #PresaNos80 campaign by Guaraná Antarctica, I developed VFX, 3D vignettes, and motion graphics. The initiative highlighted the importance of investing in women’s soccer, reviving a classic Guaraná label for a special edition whose proceeds supported the Meninas em Campo NGO.
Produced by SOKO, the campaign featured Meninas em Campo players in an ’80s-inspired audiovisual piece, amplifying visibility for the movement. Guaraná Antarctica’s commitment to women’s soccer was recognized with a Cannes Gold Lion.